What to do when your champion ghosts you

A viral multithreading hack, a fresh $19M bet on relationship intelligence, and one outbound platform you can now run from a single prompt. Let's get into it.

Centralize, built by former Meta and Slack engineers, closed a $19M Series A led by NEA, with Salesforce Ventures also in the round. The pitch is an org chart that builds itself from your CRM, email, and call data, so you can see who's engaged, who's gone quiet, and who you haven't met yet before they vote no. It's basically software trying to do what good reps already do by instinct, just faster and across more accounts.

ChatGPT Is Testing Ads That Skip Your Landing Page Entirely

OpenAI is piloting a new ad format where a single click opens a live AI sales agent inside ChatGPT instead of sending the buyer to a website. The agent can qualify, sell, and capture a lead without the user ever leaving the chat. If this scales, your buyer's first real touch with your brand might be a chatbot answering objections before your SDR ever gets a reply.

Sellers Using AI Well Are 3.7x More Likely to Hit Quota

New research tied to Altify's MaxAI launch going GA found reps who use AI effectively are 3.7x more likely to hit quota, and headcount held steady even as AI adoption rose. That last part matters: top orgs are treating AI as a capacity multiplier, not a headcount cut. Worth remembering the next time someone asks if AI tools are coming for your job.

ChatGPT is a superpower if you know how to use it correctly.

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Your champion just went quiet mid-cycle. Before you mark the deal closed lost, run this hack. It's a version of a framework that went viral on LinkedIn from sales trainer Elmer Lopez, and it takes about 15 minutes.

1. Check the celebration post: go to your champion's LinkedIn and look for any “excited to announce my new role” posts, even old ones. People almost always tag the leaders who hired or promoted them. you might have to dig a bit, depending on how long they've been in their current company.

2. Map the tagged names to your deal: cross-reference every tagged leader against the org you're selling into. You're looking for anyone with budget authority or a seat at the table on this purchase.

3. Open with context, not a cold pitch: reach out referencing the shared context, something like working with their team on a project that's stalled. Skip the generic “just checking in” line entirely.

4. Build a champion revival list: keep a standing report of every contact who went dark but was previously engaged. They're your fastest path back into a stalled deal, and it takes seconds to check with any AI tool that can scan your CRM notes for “last active” contacts.

Single-threaded deals die quietly because nobody notices until the champion is gone for good. Multithreading early means you've already got a second door in when the first one closes.

Try this today. Forward this to someone on your team if a deal's gone quiet this week.

What it replaces: the five-tab prospecting grind — lead database, enrichment tool, email verifier, Google Doc for first lines, then paste into your sequencer. Three hours gone and your "personalization" is [First Name] + [Company Name].

Who it's for: outbound teams who want to go from ICP definition to live multichannel campaign in one sitting, not one afternoon.

Why now: lemlist's MCP lets your AI assistant search 650M+ contacts, pull verified emails, grab buying signals and launch personalized sequences in one conversation. We ran it: 30 companies, 49 contacts, live campaign.

To start getting immediate value from AI I've built the library (and will continue to build more) for top AI sales tools, prompts, tricks, and tips.